Goods and services from artisans with unlimited possibilities.
Dignity through work, not through pity.
Talent exists. No infrastructure.
People with disabilities have skills, talent, and the desire to work — yet standard marketplaces remain out of reach: they lack knowledge, resources, and support. Society sees a person with a disability through the lens of need, not capability. The result is isolation, financial dependence, and invisible talent.
Honest work changes well-being
Access to an honest labor market — without disability discounts, with infrastructural support — significantly improves psychological well-being, self-esteem, and social inclusion for people with disabilities. This can be verified through standardized well-being scales before and after platform participation.
A marketplace where the artisan is the author
A digital platform where artisans with disabilities sell goods and services of their own making — not as recipients of charity, but as professionals. The foundation handles the platform, verification, promotion, accounting, and community. The artisan contributes their craft.
Build a marketplace with active artisans who have completed their first sales and a transparent payout system.
50
artisans registered200
completed transactions300,000 ₽
total artisan income2,000
social media followers6,000 ₽
average monthly artisan income1.3 billion people with disabilities worldwide — and most are denied access to a fair labor market. Not because they lack skills — because there is no infrastructure. Global marketplaces are not adapted for people with disabilities. Marketplace of Goodness is the first Russian-language platform building this from scratch.
The project directly advances four global SDGs — the UN 2030 Agenda:
| SDG 8 | Decent work and economic growth |
|---|---|
| SDG 10 | Reduced inequalities |
| SDG 9 | Industry, innovation and infrastructure |
| SDG 17 | Partnerships for the goals |
NIC MIR research track: surveying artisans at onboarding and every 3 months — anxiety, self-esteem, sense of belonging, income. Current readiness TRL 3–5 → target TRL 8–9.
1.3 billion people with disabilities worldwide; 80% of working-age adults lack equal access to employment; unemployment is twice the average rate.
Employment matters more than income for well-being: engagement in meaningful work consistently raises subjective well-being more than income growth without employment.
The handmade goods segment grows at double-digit rates year on year; a significant share of buyers will pay a premium for uniqueness and product story — the basis for pricing without disability discounts.
Economic empowerment of people with disabilities, including access to markets and entrepreneurship, is a priority of the UN inclusion framework.
Longitudinal measurement on the platform: surveying artisans at onboarding and every 3 months on standardized scales of anxiety, self-esteem, and sense of belonging — to verify the hypothesis on the project own data.
Three ways to support Marketplace of Good — financially, through craft, or with expertise.
A one-time donation or regular support. 80% of each transaction goes directly to the artisan.
Are you an artisan with disabilities creating goods or services? Open your storefront on the platform.
Lawyers, developers, marketers, mentors — help build the platform with your expertise.
FAQ
It is the trading platform of the Yoo Foundation, where artisans with disabilities sell goods and services of their own production: ceramics, jewelry, illustrations, textiles, education, and consulting.
People with disabilities of any age and region of Russia who create goods or services — handmade items, digital creativity, education, translations, illustrations, and consulting. Apply through the “Join the program” form.
80% of each transaction goes directly to the artisan. Transparent, with reporting, no intermediaries. The remaining 20% supports platform infrastructure: verification, promotion, accounting, and development.
No. There is no place for pity here — every artisan is a seller, not a beneficiary. Prices are fair, without “disability discounts.” By purchasing, you choose a unique item with a story and give the artisan the opportunity to work.
In three ways: provide financial support, become a program artisan, or join the working group as an expert. All three options are in the “Get involved” section above.
The Projects section on yoof.org, the VKontakte community, and the pilot version of the platform on Tilda. For questions — y@yoof.org, +7 843 239-33-30.